Author Archives: Jacy Haynes

Summary In this article, the author discusses the value and difference between the “real” and simulation. He describes simulation as being generated by models of a real without origin or reality and thus making theh hyperreal. He then goes on to analyze it in relation to Disneyland, in that Disneyland is a simulation that presentsContinue reading “Simulation”

Summary In Juul’s analysis of video games he discusses the worlds that games take place in and how they create the different game experiences. He begins by describing different types of fictional worlds in games. The first is Half-life, where not much can be inferred about the details of the world outside of what hasContinue reading “Fiction”

Summary Giannette defines ideology as a body of ideas reflecting the social needs and aspirations of an individual, group, class, or culture that is used as a language system in film. He goes on to explain that movies often convey an ideology and how strongly they are emphasized, which helps to divide them into categories.Continue reading “Ideology”

Summary In this article, the author discusses the divide between successful movies and interesting movies. He claims that movies have become less thought provoking and have skewed more toward efficiency, because this will bring in more money. In the past, films would validate social evolution and introduced a vision for the future. However, modern realityContinue reading “The Awe-Inspiring Beauty of Tom Cruise’s Shattered, Troll-like Face”

Summary In chapter 4, Smith disusses how genre affects the way we view and concume media. Genre can be determined using specific codes that media makers follow when making films that are recognizable to the audience that will then be consuming that media. Genre is a very inexact way to discuss and define movies, andContinue reading “Genre Schmenre”

Summary The audio we listened to discussed the difficulties trans men face when having to relearn how to date and fall in love. As women, they were socialized a certain way when it came to approaching people they were interested in. However, after transitioning, they had to rediscover how to approach people they were interestedContinue reading “View from the other side”

Summary These articles discuss the differences in marketing strategies and the way certain demographics are targetted in advertisements. Many businesses use sex appeal to advertise to men and women; making women think a product will make them more desirable and making men think a product will make them seem more manly. Traditionally, oral consumables sellContinue reading “Built-in sexual overtone, Back to the breast, and Babes in consumerland”

Summary This article discussed how the Subaru car company used targetted advertising to market their cars. When they began to look at demographics that were buying their cars, lesbians were one of the main groups identified. They openly marketed and sold to a lesbian/gay market when it wasn’t popular to do so and reformed policiesContinue reading “How Subarus Came to Be Seen as Cars for Lesbians”

Reading Summary In chapters 6-8 of White Space is Not Your Enemy, it discusses how to create a layout for articles or advertisements on different mediums and how to choose the appropriate text for the information that is being conveyed. When formatting the layout it is good to use a grid that fits the size,Continue reading “Layout and Text”

Summary Content analysis is used to describe media phenomenons with precision and is a way to analyze media affects. Content analysis describes media content in a systematic and rigorous way. While it can establish trends associated with certain media, it does not establish a cause/effect relationship between media and certain behaviors. Content Analysis uses aContinue reading “Content Analysis”