Reading Summary: In this chapter, Klosterman explains his believe that mass media has ruined the concept of love for everyone. He holds the view that nobody will be able to feel the type of love expressed in TV and be fully satisfied by this type of love. He describes the love portrayed by mass mediaContinue reading ““This is Emo””
Author Archives: Cal Hunter
Ch. 8: Interactivity
Reading Summary: In Chapter 8 of “What Media Classes Really Want To Discuss,” Smith addresses the concept of interactivity. Smith defines the concept as the two way flow or interaction between the person (user) and the media/software they are using. Smith argues that almost all forms of media have interactivity, but says the amount orContinue reading “Ch. 8: Interactivity”
Ideology
Reading Summary: This reading discusses the topic of ideology and how different films employ different ideologies. Giannetti explains that ideology directly affects the tone of the film regardless of what type of ideology it is. Across different cultures and different places in the world, the set of common values or accepted values is drastically different.Continue reading “Ideology”
Space, Time, and DVR mechanics
Reading Summary: In the article “Space, Time, and DVR mechanics,” Klosterman discusses the concept of watching events live versus watching recorded events. In the article, Klosterman examines the question of why these recorded events are less enjoyable than the live version. In the end, the author finds that it comes down to the fact thatContinue reading “Space, Time, and DVR mechanics”
Genre Schmenre
Reading Summary: In chapter 4 of What media classes really want to discuss, Smith dives into the idea of Genre and how it impacts the way audience members view the media with which they consume. Each Genre has a wide variety of movies that can fall within them and as Smith discusses, certain components holdContinue reading “Genre Schmenre”
Views From The Other Half
Reading Summary: This podcast highlighted a group of transgender men and the difficulty that they faced upon making the gender switch. The vast differences in how men and women go about dating and pursuing dates makes it very difficult for both trans men and trans women. As a result, transgender individuals often have trouble withContinue reading “Views From The Other Half”
The Semiotic Method
Reading Summary: This reading discusses semiotics and the meaning behind certain signs and symbols. Semiotics are a major part of the commercial world today. Over time, through constant and repetitive branding, connections become stuck in our mind as we associate certain brands with a deeper meaning. The article also elaborates on how symbols and signsContinue reading “The Semiotic Method”
How Subarus Came to Be Seen as Cars for Lesbians
Reading Summary: This article talked about how Subaru changed its approach and started targeting lesbian audiences in their advertisements. This new approach came as a result of Subaru experiencing difficulty in trying to market their brand to a general audience of 18-35 year olds. The decision to target the lesbians wasn’t easy as it wasContinue reading “How Subarus Came to Be Seen as Cars for Lesbians”
*Makeup – Didn’t Have Textbook: WSINYE ch. 4 + 5
Reading Summary: In “White Space Is Not Your Enemy,” Rebecca Hagen and Kim Golombisky discuss the dos and don’ts of design. In chapter 4, the specific things to avoid also known as “layout sins” are outlined. These flaws range from cluttered designs to “centering everything” in the work. By laying the foundation of what notContinue reading “*Makeup – Didn’t Have Textbook: WSINYE ch. 4 + 5”
Blog Post #2
Reading Summary: In “What is Realism, Really,” Smith describes the concept of realism and how it sounds simple, but is actually deceivingly complicated. The author begins the chapter by debating the notion that realism is a simple term. Although many view realism by comparing real life to film and television, Smith instead argues that weContinue reading “Blog Post #2”